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Wednesday, 17 March 2010

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Email marketing

Up-sell & cross-sell to existing customers


Generate repeat business


Target specific markets with specific messages


Instantly measure click through rates & conversion rates

Email marketing serving Sheffield & South Yorkshire

Email marketing is a great way of reaching existing customers or subscribers with targeted and specific offers and information.


It affords you an unmissable opportunity to up-sell and cross-sell your products or services to a market that already trusts you and values your reputation.


Encourage Purchase Decisions Without Being Intrusive

Research shows that it takes around 7 points of contact for a buyer to make a purchase. But how do you ensure potential buyers return to your website once they have left? Email marketing is the ideal way of following up website leads with a relevant and benefit packed email newsletter, encouraging that buyer to revisit your site.


Generate Repeat Business

It is eight to ten times more expensive to acquire a new customer than it is to make a sale to an existing one. Email marketing allows you to deliver information about products or services that are relevant, and provides you with the opportunity to up-sell to these already familiar clients.


Gain Valuable Feedback

How do you measure how effective a newspaper advertisement is? And how can this be changed once it has gone to print? Email marketing gives you the chance to directly monitor click through rates, conversion rates and how your message is perceived by your target market. Furthermore, it gives you the opportunity to engage directly with the recipients to ensure that your campaign is as effective, dynamic and profitable as possible.


Email Marketing Management

Our email marketing support and management packages are tailored specifically to your needs and budget, allowing your email marketing campaigns to have maximum impact whilst being 100% measurable.


Give us a call to discuss how email marketing can improve your level of enquiries and online sales.



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